This move marks the first time a major news network has embraced regulated event forecasting as part of its reporting.
The partnership signals a new era in how media, data, and digital markets come together. It highlights how prediction markets can help explain complex events with clearer probabilities and real-time insights.
Why Prediction Markets Are Moving into the Newsroom
Prediction markets allow people to buy and sell contracts based on the likelihood of future events. These markets produce a price that reflects the crowd’s view of the chance that something will happen. For example, if a contract on a policy change trades at thirty cents, it suggests a 30% market-based probability. This simple idea is gaining traction across finance and media because it turns broad sentiment into measurable data.
CNN just chose Kalshi as their exclusive prediction market partner.
Pundits guess. Markets know.
The future of news is Kalshi. https://t.co/iVWhBXHJDD pic.twitter.com/KaTWtMEn9R
— John Wang (@j0hnwang) December 3, 2025
CNN will use Kalshi’s regulated markets to support stories with probability-based context. Instead of relying only on polls or expert opinions, reporters will have access to real-time market expectations. The timing aligns with a wider trend. Prediction markets can meet that need by offering numbers that move as events unfold.
CNN partners with Kalshi to integrate prediction markets into its global newsroom.
The first major news network to embrace Kalshi prediction markets.
A new era of media is here. pic.twitter.com/uXLlWVLjQs
— Kalshi (@Kalshi) December 3, 2025
A real-world example helps show the value. During recent debates about interest rate changes, market-based forecasts often shifted minutes after speeches from central bank leaders. Traditional reporting struggled to keep pace. With prediction markets linked directly to newsroom tools, reporters can explain these swings in simple terms influenced by live data rather than slow-moving surveys.
More About Prediction Markets
Prediction markets set a new volume record in November, reaching $14.3 billion, a notable 54% increase from October. Unlike many sectors struggling with declining user activity, prediction markets continue to see strong engagement and growth.
Prediction markets set another volume record in November – $14.3B.
With volume rising a solid 54% compared to October, prediction markets appear to be the only sector not facing user activity issues.
Volume leaders:
Kalshi – $5.8B
Polymarket – $4.3B
Opinion Labs – $4.2B pic.twitter.com/LzZBrOyeJk— CryptoRank.io (@CryptoRank_io) December 3, 2025
Leading the surge were Kalshi with $5.8 billion, Polymarket at $4.3 billion, and Opinion Labs close behind at $4.2 billion. This robust performance highlights the growing interest in using market-based tools to gauge probabilities and make informed decisions across finance, politics, and current events.
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