When most people hear “Binance,” they immediately think of crypto trading, tokens, and digital wallets. Binance is making news in Mexico, but with something different, and it is not only about crypto.
The company has set up Medá, a licensed IFPE (Electronic Payment Funds Institution) in Mexico.
What is Medá?
Medá is a Mexican fintech firm established by Binance to process fiat transactions in Mexican pesos. It is an interface between the real money (pesos) and the online space. Medá is more of a financial service provider. Its primary purpose is to assist the population in depositing and withdrawing pesos.
Binance introduces Medá, an authorized Electronic Payment Funds Institution (IFPE) in Mexico, as part of a planned investment of more than one billion pesos ($53 million) over four years. Medá will provide fiat deposit and withdrawal services. https://t.co/sFKPbMulqs
— Wu Blockchain (@WuBlockchain) September 1, 2025
Mexicans can now transfer money in and out of Binance with less dependence on cumbersome third-party payment apps. Meda is a registered and licensed company in Mexico, and it can operate within the financial regulations of the country.
Key Features of Medá
- Regulatory approval: Medá is officially registered and monitored by Mexico’s financial authorities.
- Independent Growth: Meda will be an independent business that will grow as a local fintech company but will serve Binance users.
- Fiat-to-Crypto Bridge: It allows one to exchange pesos and cryptocurrencies to gain more flexibility.
Today marks a milestone for Binance! We are proud to introduce IFPE Medá, our new regulated channel dedicated to Mexico 🇲🇽 .
With a planned investment exceeding 1 billion Mexican pesos (US$53 million), this entity represents a significant step toward establishing Mexico as a… pic.twitter.com/SmRCtG2OXi
— Richard Teng (@_RichardTeng) September 1, 2025
- Greater Accessibility: Mexicans can now transfer pesos in and out of Binance without using cumbersome third-party services.
- Greater Compliance: Getting permission to operate in Mexico means Binance is here to stay.
- Regional Growth: Latin America is becoming a hub for digital finance.
We’re excited to introduce IFPE Medá, Binance’s new channel dedicated to Mexico! 🇲🇽
With a planned investment of over 1 billion Mexican pesos (US $53 million), this entity represents a major regulatory milestone for Binance and aims to position Mexico as a leading tech… pic.twitter.com/vgb7Gw3dvt
— Binance (@binance) September 1, 2025
With Meda, Binance is showing that crypto and traditional finance can coexist. Binance has invested $50 million, gained regulatory approval, and launched peso services. These steps show its commitment to shaping the future of digital finance in Mexico and beyond.
Disclaimer
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